Think About What Unique Skills, Expertise or Presentation Style It Can Bring to You. Try New Things Until You Find Something That Works! A Useful Rule of Thumb From Kissmetrics is : “Create Videos That Are About a Fusion of Your Audience’s Enthusiasm and Interests and Your Channel’s Identity.” Related Content: Types of Video Used at Every Stage of the Marketing Funnel 2. Be Honest and for Good Reason – People Are Paranoid When They Explore the Online World . Hiding Behind the Vast Majority of Clickbait Headlines and Flashy Buttons is Worthless, or at Least Misleading, Content. If You Prove That You Are Reliable and Trustworthy to Your Audience, That Already Has a Huge Advantage Over Most of the Competition.
It May Be Tempting to Create Exaggerated
Thumbnails or Lebanon Phone Number Titles to Entice People to Check Out Your Video, but Once Viewers Realize You’re Not Delivering What They Expected, They’ll Close the Video. Misleading Content is Good for Superficial Clicks, but Bad for Audience Retention. Related Content: 9 Seo Areas to Focus on Increasing Your Video’s Visibility 3. Get Excited Now Immediate Excitement Now, This is an Example of a Type of Misleading Content That is Bad for Viewer Retention, but Also Illustrates the Importance of Grabbing the Viewer’s Attention Right Away in the Video. According to the National Bureau of Statistics , the Average Attention Span in 2015 Was Just 8.25 Seconds. This Means That No Matter What the First 8 Seconds of a Video Contains, It Should Have the Same Appeal as the Word “Sex!” Represented in Uppercase Red Capital Letters.
Alyce Currier Advises You to “Engage Your Audience by
Showing and Proving Your Point, Not Just Stating Your Point” and “[avoid Talking Too Much About Yourself.” Get Into the Video Excitedly, Schedule Your Audience’s Expectations, and Reassure Them That They Have a Reason to Stick With It. Once You Win the First 8 Seconds of the Battle, You Can Successfully Win the Attention Battle. Related Content: 17 Engaging Video Content Types People Love to Watch 4. Amuse Your Audience the Zeigarnik Effect is That People Remember Unfinished Tasks Better Than Completed Tasks. We Have a Psychological Tendency to Crave Closure. This is Why Open Loops or Unresolved Problems Are Powerful Tools for Increasing The Top 2% of Videos Are Called the “Nose” and Account for a Large Portion of Viewer Churn.